Decoding The Myths And Realities Of Fintech Borrowers

How to help separate perception from reality in Canada’s changing FinTech market

FinTech lending is rapidly transforming the financial services industry and reshaping how Canadians manage their finances. From mobile payments and digital wallets to robo-advisors and blockchain, these innovations are helping make financial services more accessible, efficient and tailored to individual needs.

But how do consumers interact with FinTech loans in reality? Compared to traditional lending products, are their behaviours and preferences changing? And what does it all mean as far as loyalty for established financial institutions?

Dive into our latest research to:

• Learn how consumers engage with FinTech loans and how their broader financial behaviour is impacted
• Understand the influence of FinTech on product preferences, utilization and customer loyalty
• Gain data-driven insights regarding the evolving relationships between consumers, FinTech lenders and traditional financial services

Get the facts. Challenge assumptions.

Download the research deck to help empower your team to make informed decisions as financial technology advances and consumer needs evolve.