Consumer Pulse Q4 2022

Macroeconomic pressures were top of mind for Canadians as concerns  about inflation and rising interest rates affected consumer behaviour.  Demand for more credit was lower and focus on building savings was higher.

Canadians remained concerned about debt — especially taking on additional credit.  They struggled to service existing debt; payments on credit cards and personal loans were reported as most prevalent. More consumers were unsure how they’ll make future payments.